This year, International Women’s Day is all about how we can #BreakTheBias when it comes to gender inequality and promoting female empowerment around the world. Being a female-run company, we are driven by #GirlPower so it’s only right that we celebrate all that we have achieved as a team on this special day. And, of course, in true TDV fashion, we’ve spread these celebrations over the whole week!

To kick off the week we wanted to treat you all to an exclusive Q&A with the wonderful women that make up The Digital Voice team. We’ve picked our brains on all things female empowerment, so make sure you read on to see what you can be doing to help #BreakTheBias!

How does being in a predominantly female team differ from other work environments?

Around the world, many women suffer from discrimination within the workplace. At The Digital Voice we are lucky to have such a supportive, female-driven team that values diversity and inclusivity. 

“We work with industries that are primarily male-dominated so it’s empowering to be able to work in a female-run, women-rich team. The plight for equality between men and women in the workplace is still a long way off but at The Digital Voice, it’s nice to know that we are respected and judged on the hard work we put in rather than for our gender.” - Amber O’Neill, Copywriter. 

“There is a great comfort and sense of ease working in a predominantly female team! It happened completely organically while interviewing new team members, but I wouldn’t change a thing about it. We are all each other’s biggest cheerleaders every single day which I think adds a really important layer of confidence for each of us” - Kasey Long, Senior PR and Communications Manager. 

The theme for International Women's Day is #BreakTheBias, how does The Digital Voice do this?

International Women’s Day is a great opportunity to celebrate women all around the world but it is also vital in reflecting on what needs to be done to keep progressing closer towards gender equality. Identifying ways in which we can #BreakTheBias is an important starting point. 

“#Breakthebias is all about tearing down stereotypes, discrimination and valuing diversity. Our team all come from such diverse backgrounds as we are spread across the UK, Norway, Italy, Barbados and Pakistan. Within the TDV team, we have been able to #BreakTheBias by valuing each other's varied backgrounds and lived experiences and see the strengths in how our backgrounds have shaped our skill sets to produce the high quality work our client’s need.” - Kasey Long, Senior PR and Communications Manager. 

“I think that The Digital Voice is a wonderful example of a strong, successful, and sought-after agency founded by a woman, driven by (mostly) women, and succeeding every day and every month, breaking all sorts of stereotypes that might exist in our field. We're breaking the bias simply by being a super tight-knit team that can do it all” - Eva Leharova, PR and Communications Account Executive.

Why is International Women’s Day important to TDV?

"With an 80% female team, International Women's Day is naturally very important to The Digital Voice. It wasn't intentional to have a majority female team, it just happened to work out that way. Every day we champion and uplift each other for the intelligent, hardworking team that we are, irrespective of our gender. I hope that we show how it should be done. We show why breaking the bias is important because we're successful at what we do and our clients love the diversity of voice that we have on our team across race, culture, gender, sex, religion and opinion.” - Julia Linehan, MD and founder of The Digital Voice.

“Apart from the fact that such a large part of the team is female, IWD should be important to anyone. Not just TDV and not just female-led teams. We're just embracing another opportunity to celebrate how strong, motivated, and capable our team is”-  Eva Leharova 

“For The Digital Voice, I think International Women’s Day and celebrating the amazing women we have on our team is really important! Working at TDV, we pride ourselves on our unbiased, equal environment. I think for a team of women, being able to feel equal to each other in the workplace gives us an extra sense of confidence and belonging. Having a supportive team behind you every step of the way can really help you grow as an individual.”- Maryum Sheikh, Marketing and Analytics Executive.

Why is International Women’s Day important to you?

International Women’s Day is not just about considering women in a business sense. It’s a time to celebrate those in your personal lives too, your mothers, grandmothers, sisters and friends. It is about celebrating what it means to be a woman and looking back on how far we have come as individuals on our journey towards gender equality in all aspects of life.

“I believe that we should support and celebrate women and the feminine energy every single day, but IWD is also important because on this day we not only admire the women we have by our sides, but we also acknowledge how far we have come in society, breaking discrimination and stereotypes, making the world a more equal space for everyone.” - Nicole Kotseva, Social Media Specialist. 

“It’s important to consider women in every sense. To me, International Women’s Day is about celebrating the amazing mums around the world! When you become a parent, you take the ability of multitasking to a whole new level. Fine tuning your time management to offer maximum productivity. Mothers have the capability of carrying around the schedules of multiple people in their heads all at once and efficiently prioritising what needs to be done. Make sure to use this day to give all the brilliant mums in your life a huge well done!” - Zoe Castellano, Lead Graphic Designer. 

What are some trends that you notice of people breaking the bias?

It can be bittersweet to consider International Women’s Day as a trend. It is great to have a day dedicated to reflecting on the wonderful women that are in our lives, but really it should be something that we do every day. With trends of people breaking the bias becoming popular it is important that these don’t remain as trends alone and that people take on this #BreakTheBias mindset into their everyday lives.

“I think it is important, and I have seen this shift, to not just include cisgender women - EVERY person who identifies as a woman is important. Equally, I see such an incredible shift in women entering into various roles, taking leadership positions and at the same time having families - or equally, doing so and not having families because women also do not have to procreate to have achieved something”  - Cameron Townsley, Senior Communications and Events Executive.

“Women stand fearlessly, ready to be announced, respected and promoted. We are vocal, we turn up for each other, but most importantly, we never back down. That's no trend, but a forged path for those to come behind us, and that is how you #BreakTheBias - you lead the introduction for the next realm of powerful women.” - Coleah Bellamy, Events and Marketing Executive.

The Digital Voice celebrates and promotes female empowerment every day. We are proud and so lucky to have a team that has so many strong, independent women. We are aware that we are very privileged to have such a supportive team to cheer us on in everything we do and that some women around the world do not have the same opportunities that we have. So, please, make sure to join the movement and celebrate those who do not have people behind them on this special day. And think. How can you #BreakTheBias? 

Make sure to keep an eye on our socials this week for daily International Women’s Day content!

Podcasts powered by AudioHarvest