The Digital Voice™ Blog
Our team knows all about storytelling and we bring you their voice, vision and story through our blog; on the topics that really matter and as an echo to what’s happening in the world of digital advertising.
FEATURED POST
Six trends shaping adtech in 2025!
In 2025, as the industry stands at a crossroads whilst innovation snowballs and scrutiny rises, it's going to matter to get your adtech stack right. Lead Content Writer Tommy Melville delves into top trends this year and the tech you need.
2025 is a year rich in trending adtech themes, new products, innovation, and bombshell news. We’ve seen the ruling on Google’s open web monopolisation, increasing consumer calls to champion privacy, culture and authenticity, the rapid ongoing expansion of the partnership economy and the meteoric rise of CTV - among man
Digital advertising is a whirlwind of acronyms and unusual terms. From SSPs to IVT and ROI, those new to the business can find it a confusing place built on abbreviations, advanced technologies and fast-moving innovations. Getting to grips with these can be a challenge.
AI is playing an increasing role in creating, scheduling, and analysing social media content – Senior Social Media Executive Sherebano Anverally explains how you can save time whilst maintaining a human touch by leveraging AI in social media.
In 2025, as the industry stands at a crossroads whilst innovation snowballs and scrutiny rises, it's going to matter to get your adtech stack right. Lead Content Writer Tommy Melville delves into top trends this year and the tech you need.
It is sobering to consider that the concept of artificial intelligence - that 2020s embodiment of thrilling technological progress or existential dread, depending on your outlook - is actually older than rock & roll. But unlike rock & roll, AI’s peak years unmistakably lie ahead.
Discover the must-attend events in 2025 with The Digital Voice’s expert guide. From global conferences to focused summits, explore our top picks and access our full industry event calendar for adtech professionals.
Feeling confident is hard and if you’re not feeling confident, it’s likely to be holding you back. Although this is an obstacle many need to overcome, as women have continued to become more and more prominent in the workplace, a gender confidence gap still remains.
For Camealia Xavier-Chihota, Black History Month is not just a cultural moment, but a deeply personal call to action. With insights from voices across media, marketing and adtech, discover the challenges and opportunities in reclaiming the narrative.
Gen Z, born between the late 1990s and early 2010s, has become one of the more influential and captivating audiences for brands and marketers in recent years. The first generation to be shaped by unique experiences like a global pandemic, several cost of living crises and the rapid evolution of digital technology, they are at the forefront of a generation unlike any other.
