The Top Adtech Events to Attend in 2026
A comprehensive guide to the best conferences, summits and networking opportunities for 2026
The world of adtech, media and marketing never stands still - and neither do we! After the hugely positive response to last year’s guide, we’re back with an even better round-up of the must-attend events to have on your radar for 2026.
And because we love a bit of future-gazing, we asked the team here at The Digital Voice™ what trends and topics will shape conversations next year, and a few clear themes stood out:
- Retail media will step into a new phase of maturity; becoming truly omnichannel, powered by AI and driven by retailers using their data for good
- CTV will take centre stage, with the home screen becoming prime real estate with smarter, seamless experiences
- Transparency and accountability will dominate, as brands face growing pressure to prove authenticity - from ethical supply chains and environmental impact, to the partners they choose
- AI will continue to accelerate innovation, but the focus will shift to breaking open the “black box”, creating more ethical and human-centred approaches to automation
Now, we know what you’re really here for… so let’s dive into the events!
As much as we’d love to shout out every incredible conference, summit, dinner, and mixer on the calendar, there are
a lot of them. For the full picture, head to our
Industry Events Calendar, a free resource designed to make planning your year a whole lot easier. This time around, it includes some shiny new features, including quarterly tabs (less overwhelm!) and regional filters to help you find exactly what fits.
January
A world-renowned tech event, CES is where innovation meets opportunity on a global stage. With groundbreaking product launches, exciting keynotes and interactive exhibits, CES is a huge hub for adtech professionals eager to stay at the forefront of consumer tech trends.
Date: January 6-9
Location: Las Vegas, USA
A global gathering for affiliate marketing professionals bringing together thousands of affiliates, advertisers, publishers, networks and tech vendors under one roof. Featuring deep-dive sessions on partnerships and performance tactics, it’s the ideal place to make deals, uncover the next big thing in affiliate and stay ahead of the curve in performance-driven marketing.
Date: January 12-14
Location: Las Vegas, USA
A one-day London event focused on the technological and regulatory forces shaping digital advertising. From addressability to AI assistive tech, the agenda explores how brands and agencies can stay ready for a cookieless world and build modern advertising ecosystems that respect privacy while driving growth.
Date: January 21
Location: London, UK
February
Ecommerce Berlin brings together online retail and marketing professionals to explore strategy, operations, customer experience and tech in the rapidly evolving commerce landscape. Expect panels on data-driven marketing, omnichannel optimisation and the infrastructure behind scaling online businesses.
Date: February 17-18
Location: Berlin, Germany
Adzine Connect offers a strong German-language forum for digital marketing and adtech practitioners, combining case studies, tech demos and insightful debates. With its finger on the pulse of the DACH region, the event is ideal for anyone looking to understand local market dynamics alongside global ad innovations.
Date: February 26
Location: Düsseldorf, Germany
March
Set in San Antonio, the Beeler.tech Base Camp caters to marketers, product teams and tech leaders aiming to break silos and drive cross-channel innovation. Expect a mix of workshops, interactive labs and creative sessions focussed on how brand-tech ecosystems can deliver seamless consumer experiences across devices and contexts.
Date: March 1-4
Location: San Antonio, USA
A heavyweight in the tech event calendar, MWC Barcelona is essential for anyone working at the intersection of mobile and adtech. From exploring the latest developments in mobile advertising, 5G, and AI, to diving into data privacy issues and future innovations, it’s a comprehensive event for those interested in understanding where mobile marketing is headed.
Date: March 2-5
Location: Barcelona, Spain
Performance Marketing World Unlocked
For digital marketers and growth leaders hungry for results, PMW Unlocked delivers a high-energy two-day experience in London. Featuring practical tactics, real-world case studies and forward-looking discussions on AI, media mix and performance measurement, this event is built for those who want actionable takeaways.
Catch our own Julia Linehan in action on Day 1 moderating a panel on agentic AI and how it will change marketing; followed by an unmissable hands-on workshop on brand safety for our industry, looking at clean spend and safe reach.
Date: March 3-4
Location: London, UK
An event for the TV distribution marketing attracting an international audience, this summit is known for its thought leadership, insights on market context and tech advances. Featuring discussions on data-driven strategies, CTV and the latest tech innovations, it’s a must-attend if you’re looking to capitalise on the shift to connected TV.
Date: March 10-11
Location: London, UK
With a laser focus on programmatic advertising and future media, this is the place where advertisers, agencies, publishers and adtech providers converge to explore automation, CTV, retail media, AI-driven strategies and the next phase of digital marketing. Structured across an Advertisers Day (for brand side) and a broader conference day (for the full ecosystem), it’s a must-attend for practitioners bridging data, tech and creative.
Date: March 17-18
Location: Hamburg, Germany
AOP's Publishing Tech Talk brings together digital publishers over two weeks to provide them with the information they need to grow their businesses and prepare for the future of digital publishing.
Date: March 19
Location: London, UK
A heavyweight in the retail and commerce sphere, Shoptalk Spring sees more than 10,000 retail, brand and tech leaders discuss the future of commerce. With a strong emphasis on retail media, AI-powered consumer experience, omnichannel transformation and the intersection of advertising and commerce, it’s a brilliant fit for adtech and marketing pros who want to understand how retail is reshaping marketing.
Date: March 24-26
Location: Las Vegas, USA
A major and much-loved staple in the marketing and advertising calendar, Advertising Week Europe brings together top industry minds to discuss the future of advertising. Explore everything from programmatic to brand storytelling, alongside an array of networking parties and dinners.
Date: April 24-26
Location: London, UK
April
MMA Global’s POSSIBLE conference in Miami brings together leading figures in the marketing world to discuss the future of the industry. With cutting-edge tech demos, insightful keynotes and ultra-cool networking on the beach, POSSIBLE ‘25 is sure to be the ultimate conference experience for advertising and marketing professionals alike.
Date: April 27-29
Location: Miami, USA
As digital advertising faces ever-increasing scrutiny from regulators and brands, the Brand Safety Summit is crucial for those focused on maintaining a secure and trustworthy ad ecosystem. This half-day gathering features speakers from brands, agencies, platforms and tech companies discussing hot topics such as combatting ad fraud, data privacy and maintaining brand integrity online.
Date: April TBC
Location: London, UK
A uniquely vibrant event designed for advertising and marketing professionals focused on where media, technology and audience evolution intersects. With sessions covering CTV, streaming monetisation, media activation, and how brands are engaging consumers in a fragmented video ecosystem, it offers both strategic insight and practical take-aways.
Date: April TBC
Location: Madrid, Spain
May
A vibrant and fast-growing event, OMR is where marketing meets technology in an inspiring environment. With a mix of keynotes from industry leaders, workshops, and interactive sessions, it's a goldmine for adtech professionals looking to stay ahead of digital trends.
Date: May 5-6
Location: Hamburg, Germany
An event designed for brand marketers, agency strategists and tech innovators to explore how data, AI, automation and content are reshaping modern marketing. With multiple tracks covering everything from digital transformation to influencer and affiliate strategies, it’s a go-to event for anyone wanting to understand the full marketing stack.
Date: April 6-7
Location: London, UK
Billed as the ‘grandmaster of mobile app marketing conferences’, MAU brings together top app marketers and mobile industry leaders to explore growth strategies in the competitive app economy. With an international audience, MAU offers a chance to explore the latest in mobile adtech and martech, as well as valuable insights into user retention, performance marketing and mobile ad trends.
Date: May 19-21
Location: Las Vegas, UK
June
Step into a world of roller discos, big wheel networking and an electric atmosphere guaranteed with Affilifest 2026 in Margate. Ramping up from a 1, to a 2 day networking event this year, the event is for the UK Affiliate community, with featured attendance from big player brands and publishers.
Date: June 3-4 2026
Location: Margate, UK
Known for its eclectic mix of tech, creativity and innovation, SXSW brings a unique offering to the table. The organisers announced earlier this year their plans to cross the pond and expand to the UK in 2025 - and we are hype! There’s no doubt there will be much excitement and buzz around this event, and it’s one to add to the essential list for creative and tech innovators alike.
Date: June 1-6
Location: London, UK
This event is a trailblazer in the world of programmatic advertising and is essential for those serious about mastering automation, data, and AI in adtech. With in-depth case studies, panel discussions and real-world insights, it’s the perfect setting for learning how to optimise campaigns and drive business growth.
Date: June 2-3
Location: London, UK
Cannes Lions is a legendary event for the creative and advertising industries and with good reason - for adtech specifically, it’s a fantastic opportunity to see how data, tech, and creativity converge to create award-winning campaigns. Alongside the jam-packed festival schedule, there are many mixers, seminars, breakfasts, and dinners, organised by various third parties throughout the week, and this is where the real networking happens. It’s truly unmissable!
Date: June 22-26
Location: Cannes, France
July
Don’t miss this one-day event where leaders in the partnership economy come together to connect, innovate, and drive business growth. From day to night, you can expect plenty of fun and inspiring opportunities to network and mingle with leading brands, affiliates, world-class publishers, tech partners, and agency partners.
Date: TBC
Location: London, UK
This dynamic event blends creativity, innovation and technology, and offers a valuable opportunity for adtech professionals to discover bold news ideas and strategies driving the future of marketing and advertising. With cutting-edge talks, live challenges and interactive sessions, MAD//Fest delivers on providing an event experience that is insightful, valuable and heaps of fun at the same time.
Date: July 7-9
Location: London, UK
The second installment of Affiliate Summit, this time on the east coast. Expect more deep-dive sessions on partnerships and performance tactics, another great opportunity to make deals, uncover the next big thing in affiliate and stay ahead of the curve in performance-driven marketing.
Date: July 27-28
Location: New York, USA
September
Another gathering for our programmatic friends! ATS London offers a deep dive into data-driven advertising, providing valuable knowledge on programmatic strategies and the future of ad operations. Featuring discussions on the very latest topics and trends, ATS brings together industry leaders to explore the challenges and opportunities in programmatic.
Date: September 15
Location: London, UK
As we say goodbye to the summer months, we say hello to autumn with another huge event for the advertising industry. DMEXCO combines exhibitions, keynotes and workshops to deliver a comprehensive look at the future of adtech. From AI and programmatic to data-driven strategies, it’s an essential event for those wanting to explore the latest innovations and trends shaping the digital landscape.
Date: September 23-24
Location: Cologne, Germany
One of the UK’s leading marketing and AI events for B2B and B2C professionals, this is where the latest martech, creative tools and media-technology ideas converge. Attendees will find over 200 solution providers plus insight-driven sessions that help marketers level-up their tech stack, streamline operations and stay future-ready.
Date: September 23-24
Location: London, UK
Programmatic I/O is the go-to event for anyone working in programmatic advertising. Offering deep insights into automation, data and ad buying with a variety of engaging session formats including workshops, case studies and panel discussions, it is the ideal forum if you’re looking to optimise your programmatic strategies and stay competitive in an ever-evolving market.
Date: September 29-30
Location: New York, USA
October
AOP's Publishing Tech Talk brings together digital publishers over two weeks to provide them with the information they need to grow their businesses and prepare for the future of digital publishing.
Date: October 7-8 & 14-15
Location: London, UK
Originally launched in 2004, Advertising Week New York set the foundation for the series of Advertising Week events that followed (including the Europe edition we included in April). This flagship event combines education, inspiration, and networking attracting a huge global audience of advertisers and marketers alike. For adtech professionals it’s a great place to explore the latest innovations and hear from top thought-leaders on the future of the industry.
Date: October TBC
Location: New York, USA
Widely regarded as one of the top performance marketing events, PI Live delivers not just high-quality content but also a sense of community. It covers everything from affiliate marketing to programmatic and influencer marketing, with a focus on driving measurable results.
Date: October TBC
Location: London, UK
November
Web Summit Lisbon is one of the largest tech conferences in the world gathering top industry voices to discuss the future of technology, including - among much other AI, sustainability and B2B tech-focused content - adtech’s role in shaping the digital landscape. This is the event where adtech meets the broader tech ecosystem to discuss the future of digital advertising.
Date: November 10-13
Location: Lisbon, Portugal
A staple in the calendar for the European adtech scene, Beeler.tech Base Camp Lisbon aims to break silos and drive cross-channel innovation. You’ll see a mix of workshops, interactive labs and creative sessions focussed on how brand-tech ecosystems can deliver seamless consumer experiences across devices and contexts.
Date: November TBC
Location: Lisbon, Portugal
For advertisers, agencies, publishers and tech vendors focused on programmatic, automation, data and ad-buying evolution, Programmatic Pioneers Connect offers a deep dive into the mechanics and future of programmatic media. Real world case studies, expert panels and hands-on take-aways make this event especially relevant if you’re trying to optimise campaigns and unlock smarter automation.
Date: November TBC
Location: London, UK
A boutique but high-value one-day conference, VideoWeek Roadmap sets out what’s next for video and CTV advertising. Positioned for senior media buyers, ad-tech professionals and brand advertisers, the event focuses on emerging trends like AI in media, CTV fragmentation, budget shifts and how new business models are taking shape.
Date: November TBC
Location: London, UK
December
Digiday Programmatic Marketing Summit
A more practical addition to this list, the Digiday Programmatic Marketing Summit focuses on solving the challenges of programmatic marketing, delivering solutions for adtech and media professionals. From ad-buying optimisation to brand safety, this event offers valuable insight into the programmatic space, making it an essential stop for anyone working in the world of automated advertising.
Date: December TBC
Location: New Orleans, USA
A flagship gathering for the television advertising industry. Expect big-picture themes around streaming, addressable inventory, cross-screen measurement and how tech is reshaping premium video investment. It’s a must-attend if you want to understand where TV sits at the nexus of creativity and performance.
Date: December TBC
Location: London, UK
Don’t forget you can access the
2026 Industry Events collated by The Digital Voice™ for a global list of conferences, summits, mixers and more. We keep this resource up to date throughout the year; if you’d like to see your event included,
complete this quick form and we’ll get you added to the list.
Katy Reilly is the Awards & Speaker Submissions Specialist at The Digital Voice™. She is a marketing and communications specialist with over 7 years of experience across B2B events, media, tech, and games. Armed with a BA in English Language and Linguistics and a Masters Degree in Business and Entrepreneurship, Katy has worked both in-house and agency side, collaborating with companies and brands worldwide.
