James Donovan

Sr. Director, Head of Client Strategy (North America & EMEA), GumGum

James Donovan is a digital strategy leader with over fifteen years of experience driving media innovation for global brands. As Global Head of Client Strategy at GumGum, he oversees client proposals and collaborates with advertisers to maximize the potential of GumGum's technology. Previously, James was part of the global media team and GB&I marketing teams at The Coca-Cola Company and held key digital roles at MediaCom UK, managing campaigns for renowned brands such as Coca-Cola, Volkswagen, and Cancer Research UK.


Topics:
Global agency partnerships, scaling intetrnational growth, mindset-based advertising, commercial strategy, innovation adoption