LAUREN BARNETT

Head of UK Sales, Samsung Ads

With a distinguished career in sales leadership, Lauren Barnett has made significant contributions to top media and technology companies, including News UK, LoopMe, Seedtag, before joining Samsung Ads. As the head of UK sales, she spearheads a dynamic team during a transformative period in the industry, empowering brands to effectively navigate the complexities of the CTV advertising landscape and maximise their outcomes

Topics: CTV advertising, cross-screen media strategy, commercial growth, sales leadership