Inspiring Female Leaders with Katie Street, Street Agency

Inspiring Female Leaders

with Katie Street, Founder of Street Agency

In this International Women's Day 2024 special episode of Off Record, On Point, hosts Julia and Kasey catch up with Katie Street, sole female founder of Street Agency, to talk MAD//fest Female Leader's Club, why more men need to be included in the equality conversation, how language needs to change and whether or not chivalry is really dead...

Disclaimer: When we say off the record we mean it; we often touch on sensitive issues and hard to talk about topics. The topics discussed in today’s episode are gender disparity, sexism, and equality. Please listen responsibly and check out our resources.

Episode Resources

The Digital Voice International Women's Day resource collection: thedigitalvoice.co.uk/international-womens-day

Bloom Women's Network: bloomnetwork.uk

NABS: nabs.org.uk

Female Leader's Club: madfestlondon.com/female-leaders-club

Mind Mental Health: mind.org.uk

Interested in appearing on our podcast as a guest? We're looking for season four stars to spotlight – if you're up for authentic, open conversation and ready to share your brilliant thoughts and ideas, get in touch today!

Listen to more episodes

About Katie and Street Agency

Katie is an award-winning marketing and sales leader with over 20 years experience, and the sole female founder of Street Agency. At Street, she’s on a mission to transform B2B sales through unforgettable value-led campaigns and experiences. She turns B2B from boring to brilliant and helps more buyers to buy! When she’s not smashing it as a female founder, she’s hosting one of the UK’s leading marketing podcasts, Marketing in the Madness. Ultimately she wants more people to uncover the secrets and innovations that will help them better market their products and services, all whilst supporting women in the industry and creating more equality across the sector.

Street Agency is a B2B business development & consultancy that has worked with agencies, tech businesses and global B2B companies to accelerate their sales success. They believe that agency new business needs a fresh, more empowering approach that drives revenue quickly and builds an engaged audience to attract ongoing opportunities. By developing helpful, human-centred strategies, and combining them with the latest technologies, Street Agency ensures your business stands out, connects with your prospects and ultimately enables you to win more new business.

Connect with Katie on LinkedIn: linkedin.com/in/katiestreet

Street Agency: street.agency

< Older Post

Newer Post >

More from our team & client partners

The Credibility Premium: Why AI has just made riding solo impossibly expensive

August 14, 2026

For the last twenty years or so, brands have been rightly obsessed with their search rankings. But in the time it takes for consumers to completely reinvent their online research habits – which it turns out wasn’t very long at all – it has become clear SEO was the easy part.

Creator marketing: The growth engine brands can no longer afford to ignore

August 13, 2026

There was a time when creator partnerships were considered a ‘nice-to-have’ in supporting a marketing campaign. They were great for achieving an extra few likes and comments across social platforms, but rarely were creators considered central to an ad campaign, never mind a long-term growth engine.

Rob Hall, CEO of Parallel: “Digital Twins and ‘Customer Suitability’ can power better decisions in media activation”

August 12, 2026

While brand safety and brand suitability help advertisers avoid harmful environments and align campaigns with brand values, Customer Suitability asks whether a video placement is right for the customer viewing it. Parallel combines proprietary AI, large-scale data sets and digital twins – synthetic replicas of consumer

Andy Squire, Brave Ads: “AI replacing traditional Search? It’s not as simple as that”

August 10, 2026

NDA spoke recently with Andy Squire, RVP Sales EMEA at Brave Ads, about the rapid evolution of the Search marketplace and how marketers can reassess their strategy for discoverability…

Brandtech’s Jellyfish Launches AI Ads Optimisation in Share of Model™

By Ren Bowman • August 6, 2026

Jellyfish, a global digital marketing leader within The Brandtech Group, today announced AI Ads Optimisation, a major expansion of the paid media optimisation capabilities within its proprietary Share of Model™ Platform. The update extends beyond the existing Google Ads integration for Performance Max to generate media

Tinder ‘Dump Traditional Dating’: Alternative fourplay

By Ren Bowman • August 6, 2026

Oh the joys of online dating…are there any? Not according to many of those we know but maybe, just maybe Tinder has the answer, with its Double Date feature.

How adtech CEOs should use LinkedIn in 2026: a visibility playbook for the AI world

July 25, 2026

Everyone knows that CEOs should be using LinkedIn. But so often it’s something they promise they’ll get around to after the board meeting, after the investor update, product launch, client pitch, or one of a hundred other urgent tasks competing for attention. It's time to stop treating LinkedIn as a nice to have.

Stop the scroll: how to win at SEO in the age of AI search

May 14, 2026

How people seek and find information, optimising for the front page of search engines is no longer optimal. GEO has made technical SEO more important than ever.

Journalism and Gen-Z: What is the future of the profession, and will AI be friend or foe?

May 14, 2026

As of 2026, approximately 45% of workers have AI anxiety: they fear that in the near future AI will make their job obsolete. From the perspective of a Gen-Z student beginning to consider what her career might look like, Tabitha Bonner looks at the adapting role of journalists.